THE INFLUENCE OF CUSTOMER SERVICE ON SALES RETENTION
- Project Research
- 1-5 Chapters
- Quantitative
- Simple Percentage
- Abstract : Available
- Table of Content: Available
- Reference Style: Available
- Recommended for : Student Researchers
- NGN 5000
THE INFLUENCE OF CUSTOMER SERVICE ON SALES RETENTION
This research explores the influence of customer service on sales retention. Objectives are: (1) to assess the impact of customer service quality on repeat sales, (2) to identify key elements of effective customer service, and (3) to analyze customer perceptions of service excellence. A survey design is chosen for its ability to gather extensive data efficiently. Using Taro Yamane's formula, the sample size is 340, ensuring accuracy and reliability. The study focuses on the hospitality industry in Port Harcourt, Nigeria, where customer service is critical. The reliability coefficient score is 0.88, reflecting high consistency. Findings reveal that high-quality customer service significantly enhances sales retention, with responsiveness and personalization being particularly effective. Recommendations include investing in customer service training and implementing feedback mechanisms to continuously improve service quality.
Related Project Materials
The effect of code-switching on translation quality in Yoruba digital content
Background of the study
This study explores the effect of code-switching on translation quality in Yoruba digital content,...
The Impact of Delayed Budget Releases on Educational Infrastructure Development in Federal Polytechnics in Nigeria
Background of the Study Federal polytechnics in Nigeria play a vital role in providing technical and vocatio...
Investigation into the Use of AI for Personalized Learning in Bayero University, Kano, Kano State
Background of the Study
Personalized learning has become an essential aspect of modern education, allowing instructional c...
An Examination of the Relationship Between Cultural Identity and Economic Behavior in Nigeria
Background of the Study
Cultural identity in Nigeria—shaped by language, tradition, and communal val...
DESIGN_AND_CONSTRUCTION_OF_AN_INVERTER_TYPE_ARC_WELDING_MACHINE
THE BACKGROUND
Welding is a way of heating pieces of metal using electricity or a flame so that they melt and stick together. It can simp...
The Impact of Advertising on Local Government Revenue Generation in Bida LGA, Niger State
Background of the Study
Local governments rely on various sources of revenue to fund essential services and infrastructure...
ACTIVITIES AND PARTICIPATION OF VIGILANTE GROUP IN MANAGING YOUTH RESTIVENESS IN ZONE B OF NIGER STATE
ABSTRACT
This study was carried out to examine the activiti...
The Impact of E-Learning on the Retention of Theoretical Knowledge in Nursing Education in Obafemi Awolowo University, Ile-Ife
Background of the Study
E-learning has become an increasingly popular method of delivering education, particularly in the context of nursing...
HOME VARIABLE AND MAL-ADJUSTED BEHAVIOR AMONG ADOLESCENTS
ABSTRACT
The purpose of the study was to investigate how home variables affect maladjusted behavior among adolescents in secondary scho...
Investigation into the Impact of Quantum Computing on Large-Scale Weather Prediction in Nigeria: A Case Study of Nigerian Meteorological Agency, Abuja
Background of the Study
Accurate weather prediction is vital for national planning and disaster management. The Nigerian Me...
